Comments on: &quot;Zero Scientific Validity&quot; http://www.nobullbar.com/index.php/2006/06/16/zero-scientific-validity/ Alcohol Facts: Straight Up Wed, 08 Sep 2010 14:16:20 +0000 http://wordpress.org/?v=2.6.1 By: Rachel R. http://www.nobullbar.com/index.php/2006/06/16/zero-scientific-validity/#comment-19 Rachel R. Mon, 19 Jun 2006 17:24:56 +0000 http://nobullbar.com/index.php/2006/06/16/zero-scientific-validity/#comment-19 An op-ed in today’s PR Week discusses this AMA study. The author agrees that it is simply bad science and points out that it’s not the first time the AMA has released a junk science "study:" "This was not the first time the AMA used some dubious polling results to promote a laudable cause. In 2001, it commissioned a survey on 'college binge drinking' that asked if respondents agreed that 'we should stop holding young people solely responsible for heavy drinking and put some of the blame where it belongs - on the alcohol industry.' (Two-thirds agreed, by the way.) However, helpful hints, such as 'where it belongs,' have no place in serious polling." Source: "Opinion: The Answers Many Polls Offer Make You Question Their Value," by Greg Schneiders, <em>PR Week US</em>, June 19, 2006 An op-ed in today’s PR Week discusses this AMA study. The author agrees that it is simply bad science and points out that it’s not the first time the AMA has released a junk science “study:”

“This was not the first time the AMA used some dubious polling results to promote a laudable cause. In 2001, it commissioned a survey on ‘college binge drinking’ that asked if respondents agreed that ‘we should stop holding young people solely responsible for heavy drinking and put some of the blame where it belongs - on the alcohol industry.’ (Two-thirds agreed, by the way.) However, helpful hints, such as ‘where it belongs,’ have no place in serious polling.”
Source: “Opinion: The Answers Many Polls Offer Make You Question Their Value,” by Greg Schneiders, PR Week US, June 19, 2006

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